Ecodesign as a Strategic Success Factor: What Filtration Can Teach the Rest of Industry

22 July 2026

Insights from FILTECH 2026 and the growing importance of Sustainability-by-Design

Sustainability as a performance metric – Ecodesign intervenes at the very beginning – From sustainability claims to proof – Agility and sustainability become inseparable – Why this matters beyond filtration – The leadership challenge – The numaH perspective – Looking forward

By Philippe Wijns, Associated Consultant numaH.world

At FILTECH 2026 in Cologne, where I had the pleasure of representing numaH.world, one message came through clearly across presentations, technical discussions and customer conversations: sustainability is no longer a compliance topic. It is becoming a design parameter and, increasingly, a source of competitive advantage. Across filtration, environmental performance, circularity, traceability and lifecycle thinking are being integrated directly into product development, operations and commercial strategy.

While filtration offers one of the clearest illustrations of this shift, similar developments are increasingly visible across nonwovens, advanced materials, water treatment, flow-control technologies, bioprocessing and pharmaceutical separation.

 

Sustainability Is Becoming a Performance Metric

For decades, innovation in filtration focused primarily on technical performance. These parameters remain essential, but they are no longer sufficient. Customers now assess solutions through lifecycle cost, energy consumption, material efficiency, circularity, carbon footprint and regulatory readiness.

A filter with a lower material footprint but significantly higher energy consumption during use may not improve overall sustainability. Likewise, recycled materials only create value if they maintain processability, filtration performance and service life. The industry is progressively moving from product performance towards lifecycle performance.

The filter of the future will not be judged only by what it captures. It will also be judged by how intelligently it is designed, manufactured, used, recovered and documented.

 

Ecodesign Begins Before the Product Exists

Sustainability cannot be added at the end of a development programme. Once materials and manufacturing processes are fixed, much of the technical and environmental performance has already been determined. Critical decisions occur earlier:

  • Polymer and fibre selection
  • Recycled or bio-based content
  • Media architecture
  • Additives and coatings
  • Manufacturing processes
  • Service-life assumptions
  • End-of-life recovery options

 

Sustainability-by-design means translating environmental objectives into engineering specifications while maintaining performance, reliability, safety and total cost of ownership. This makes product development a cross-functional task involving R&D, Operations, Procurement, Quality, Sustainability and Commercial teams from the earliest stages.

 

From Sustainability Claims to Verifiable Proof

A second major trend observed throughout FILTECH concerns traceability and evidence.

Customers, regulators and procurement organisations increasingly expect product-level proof regarding:

  • Material origin
  • Recycled or bio-based content
  • Product carbon footprint
  • Supplier control
  • Service-life assumptions
  • End-of-life routes
  • Environmental claims

 

Digital product passports, traceability platforms and sustainability reporting systems are becoming important, but data alone is not enough. The real challenge is maintaining the link between physical materials and digital information throughout complex value chains. Customers increasingly expect not declarations, but verifiable evidence.

 

Agility and Sustainability Are Becoming Inseparable

A common misconception is that sustainability slows innovation. FILTECH often showed the opposite. Companies are using pilot-scale testing and accelerated development cycles to evaluate new materials, validate performance and reduce industrial risk before committing to large-scale investments. Pilot facilities shorten learning cycles, identify issues earlier and improve customer qualification.

Agility without evidence creates risk. Evidence without speed creates delay. The real competitive advantage comes from combining both.

 

Why These Developments Matter Beyond Filtration

These developments are not limited to filtration. Similar questions are emerging across nonwovens, advanced materials, water treatment, flow-control technologies, industrial separation, bioprocessing, pharmaceutical manufacturing, medical devices, life sciences, industrial equipment, process industries, construction and infrastructure materials.

In water treatment, resource efficiency, lifecycle performance and data transparency are becoming purchasing criteria. In bioprocessing and pharmaceutical separation, sustainability is increasingly linked to quality assurance, regulatory compliance, traceability and operational excellence. Across these sectors, sustainability is moving upstream and becoming part of engineering itself.

 

The Leadership Challenge

The biggest challenge is not only technological. It is organisational. As sustainability, circularity and traceability move into product development and operations, companies need leaders capable of working across traditional functional boundaries.

We see increasing demand for:

  • R&D leaders who understand ecodesign and industrialisation
  • Operations executives capable of introducing new materials and technologies
  • Procurement leaders evaluating supplier evidence and circularity strategies
  • Sustainability specialists influencing product decisions upstream
  • Commercial leaders capable of selling lifecycle value instead of product features alone
  • Quality and digitalisation leaders who can integrate traceability into operational systems

 

These profiles are difficult to identify because they combine technical expertise, commercial understanding, strategic thinking and organisational agility.

 

The numaH Perspective

This is where specialised industry knowledge becomes essential.

For more than 15 years, numaH has been supporting clients across nonwovens, filtration, technical textiles, advanced materials and related value chains with international executive search & leadership development services.

Meet the numaH Nonwovens & Filtration team:

Grégoire Depeursinge — Partner

Based in Switzerland and Italy, Grégoire is fluent German, French, English, Italian and Spanish. Coming from the automotive industry, he has been active globally in executive search and leadership advisory since 2006, completing more than 150 assignments across nonwovens, filtration, separation technologies, water treatment, flow control technologies, advanced materials and related industries. His expertise covers General Management, Sales, Marketing, R&D, Operations and Supply Chain roles across EMEA and North America.

Stuart Grimley — Senior Consultant

Based in the United Kingdom, Stuart brings more than 30 years of international experience in sales leadership, business development and team management, including senior roles with Berry, Glatfelter/Jacob Holm and FG Clean Wipes. He works in English and maintains an extensive network across the nonwovens industry, being particularly recognised in specialty wipes, cleanroom and professional cleaning markets.

Philippe Wijns — Associated Consultant & Filtration Specialist

Based in Frankfurt, Philippe brings more than 25 years of international experience in filtration and nonwovens. His expertise combines filtration technologies, sustainability, ESG, commercial due diligence and business development. He recently presented at FILTECH 2026 on Sustainability-by-Design, pilot testing, industrialisation and traceability of sustainability data. Philippe works fluently in Dutch, English, German and French.

What We Bring to Our Clients

Together, our team combines:

  • Deep expertise in nonwovens, filtration and separation technologies
  • Strong knowledge of water treatment and flow-control markets
  • Exposure to bioprocessing, pharmaceutical manufacturing and separation technologies within life sciences environments
  • Executive Search and Leadership Development capabilities
  • Coverage of commercial, technical and operational functions
  • Experience across EMEA and North America
  • The ability to operate in German, French, English, Italian, Spanish and Dutch

 

We understand the technologies, markets and leadership challenges created by sustainability-driven transformation, industrial innovation and global competition.

 

Looking Forward

FILTECH 2026 reinforced a simple conclusion: the future of filtration will not be defined solely by efficiency, pressure drop or durability. It will increasingly be shaped by sustainability-by-design, lifecycle thinking, traceability and the ability to transform environmental objectives into industrial reality.

Ecodesign is no longer a niche topic. It is becoming the new performance standard. And increasingly, the companies that lead this transformation will be those capable of combining sustainability, industrial excellence and the right leadership teams.

We look forward to continuing these discussions with industry leaders at EDANA Outlook 2026 in Cascais, Portugal, from 22–24 September, where we will be represented by Grégoire Depeursinge.

Picture of Philippe Wijns

Philippe Wijns

Philippe Wijns has built an international career in the filtration, nonwovens, advanced materials, and sustainability sectors. After many years in senior marketing and business development leadership roles, notably with Hollingsworth & Vose, he founded his own consultancy, CleverSustainability. As an Associated Consultant at numaH, he specializes in executive search and leadership advisory, with a particular focus on these industries. He is fluent in Dutch, French, German, and English.